In the digital age, YouTube has become the global stage for music artists to showcase their talent and reach millions of fans worldwide. Nigerian musicians, known for their vibrant and diverse music culture, have made an indelible mark on this platform. Nigerian music spans a wide range of genres, captivating audiences both at home and abroad.
In this article, we’ll take a closer look at the top ten most-viewed Nigerian music videos on YouTube, highlighting the songs that have resonated the most with audiences and cemented their places in the digital music landscape.
10. Davido – “If” (170 Million Views)
Davido, known for producing hit songs, has a remarkable track record in the music industry. Before “Jowo” from his album “ABT,” he released several hits such as “Assurance,” “Gobe,” “Aye,” “Wonder Woman,” and “I Milli.”
Released in February 2017 with direction by Q, the music video for “If” has been streamed over 170 million times on YouTube, securing a place among his top-performing videos.
9. Rudeboy – “Reason With Me” (189 Million Views)
Following the split of the music group Psquare, Rudeboy embarked on a successful solo career. “Reason With Me” garnered attention due to Rudeboy’s ability to connect with listeners on an emotional level, setting him apart in the industry.
Released on April 15th, 2019, with direction by Clarence Peters, the music video for “Reason With Me” currently boasts more than 189 million views on YouTube, making it Rudeboy’s most-viewed video.
8. Tekno – “Pana” (201 Million Views)
Tekno, also known as Slim Daddy, continues to maintain his active presence in the music scene. His album “Old Romance” marked his debut after over five years in the spotlight.
“Pana” has significantly contributed to his online presence, accumulating more than 201 million views on YouTube. The video for this track, directed by Clarence Peters, was released in September 2018.
It’s worth noting that “Pana” is Tekno’s most-viewed YouTube video.
7. Sinach – “Way Maker” (239 Million Views)
In an impressive achievement for a gospel musician, Sinach’s “Way Maker” has gathered more than 165 million views as of 2021.
The music video for “Way Maker” was released on August 22, 2016, directed by Ose Iria, and it remains Sinach’s most-viewed YouTube video to date.
6. Burna Boy – “Ye” (243 Million Views)
Burna Boy released “Ye” on August 6, 2018, with Clarence Peters directing the video. Burna Boy’s unique artistry has set him apart, earning him comparisons to the legendary Fela Kuti, although he acknowledges that there can only be one Fela, the Afrobeat king.
As of now, the YouTube video for “Ye” has received over 120 million views, solidifying its place as one of the most-viewed Nigerian music videos on the platform.
5. Wizkid – “Joro” (252 Million Views)
Wizkid, although not in the top 10, holds a strong position in the top 20 list, owing to his remarkable songwriting, producing, and vocal talents.
“Joro,” released on October 1, 2019, gained mixed initial reactions, but upon closer listening, it exceeded expectations.
Directed by Adriaan Louw, the video for “Joro” has amassed over 86 million views on YouTube.
4. Davido – “Fall” (272 Million Views)
Davido, also known as OBO (Omo Baba Olowo), ranks among the wealthiest musicians in Nigeria. His inclusion in the top 10 list is not surprising, considering his dedication to his craft, exemplified by his recent album, “Timeless.”
“Fall” was the breakthrough single that catapulted him onto the international stage, earning him a devoted fan base abroad.
Released on June 2, 2017, with direction by Daps, the music video for “Fall” has garnered over 266 million views on YouTube, making it Davido’s most-viewed video.
3. Burna Boy’s “On The Low” (243 Million views)
Additionally, Burna Boy’s “On The Low” has amassed over 338 million views on YouTube, further contributing to his status as a prominent figure in the entertainment industry.
Despite his relatively late entry into the scene, “On The Low” resonated with fans worldwide and significantly contributed to his current net worth.
The music video for “On The Low” was directed by Meji Alabi and released on December 31, 2015.
For those interested, Burna Boy’s most-viewed YouTube video remains “On The Low.” You can enjoy the complete video of this track and explore more about the third person on this list.
2. Ckay’s “Love Nwantiti Remix” (421 Million views)
Ckay’s “Love Nwantiti Remix” has garnered over 400 million views, establishing it as the current record holder in terms of YouTube views.
The remix of “Love Nwantiti” showcases the collaborative talents of Ckay, Joeboy, and Kuame Eugene, who have joined forces to create a captivating version of the original track.
This video, available on YouTube, has gained substantial attention, attracting fans from all around the world and solidifying its status as the most-watched Nigerian music video on the platform.
When you watch the complete video of this track, you will appreciate the infectious melodies, rhythmic beats, and evident chemistry between the artists.
The success of the “Love Nwantiti” remix underscores the growing influence of Nigerian music on the global stage, backed by unwavering support from fans worldwide.
1. Rema and Selena Gomez, -“Calm Down” (622 Million views)
The music video for “Calm Down” was released in October 2022 and has since garnered over 622 million views on YouTube. The video was directed by Mike Ho and features Rema and Selena Gomez in several different locations around Lagos, Nigeria. The collaboration between Rema and Selena Gomez was a major coup for the Nigerian music industry. Gomez is one of the biggest pop stars in the world, and her involvement in the project helped introduce Rema’s music to a global audience.
The success of “Calm Down” has helped put Nigerian music on the map and inspired other Nigerian artists to collaborate with international stars. The song is a testament to the talent and creativity of the Nigerian music industry, and it is sure to be a classic for years to come.
Here are some of the things that made the music video for “Calm Down” so popular in Nigeria:
- The feature of Selena Gomez: Gomez is a global superstar, and her involvement in the project helped to raise its profile. This made the video more accessible to a wider audience, including people who were not familiar with Rema’s music.
- The catchy song: The song is a catchy Afrobeats track that is easy to sing along to. This makes it a popular choice for parties and other social gatherings.
- The stylish visuals: The video is visually stunning and features some impressive dance moves. This makes it a visually appealing watch that is sure to keep people entertained.
The ever-growing global audience for Nigerian music on YouTube is a testament to the country’s rich musical heritage and the exceptional talent of its artists. As we’ve explored the top ten most-viewed Nigerian music videos on this platform, it’s clear that these songs have not only entertained but also united fans across the world. With new hits emerging every day, it’s safe to say that the Nigerian music industry’s future on YouTube is destined for even greater heights.
The views are up to date as of the time of writing, and they can go higher any minute, any day.